Trustpage Marketing Guide

  • Updated

On July 31, 2024 we will be sunsetting Trustpage functionality, and utilizing Vanta's Trust Centers and Questionnaire automation. Please reach out to your Customer Success Manager if you have questions

All teams across an organization play a role in your security and trust efforts. Here are some ways your sales team can help even more by utilizing your Trust Center.

What is a Trust Center?

Your company’s Trust Center is a central hub of security and privacy information that can help share your company’s trust, security, and privacy posture.

 

How Can I Use My Company’s Trust Center?

Marketing teams should use their company’s Trust Center in the following ways:

  • Add a link to the Trust Center from your company’s website to allow website visitors to self-serve the information they need (we recommend minimally adding a link in the header and footer menus)
  • Customize your company’s Trust Center to match your branding with our easy-to-use customization tools (i.e., fonts, colors, logos, and graphics)
  • Share your company’s Trust Center link in security and privacy-related communications
  • Create and share directory compare links to highlight security advantages over competitors in content
  • Use the Updates section of the Trust Center to communicate changes to trust, security, and privacy
  • You no longer have to update or own the content. You can leave that to the Trust Center admins.
  • The Overview section and FAQs section of the Trust Center allows customers to self-serve the information they need, ultimately saving time for your customers and your internal teams by reducing requests.